Why MIT School of Distance Education

Gen Next Learning:

MIT School of Distance Education offers, part of MIT Pune innovative technology to its students while ensuring convenience and flexibility as the key offerings. The relevant study content is uploaded on your individual student account and can be conveniently accessed from anywhere at any given time.

Student Support Mechanism:

The student support mechanism is designed keeping the working professionals time restrictions and availability of resources.

Choice of specialization:

MITSDE has introduced a unique feature to customize your specialisation subject in semester III of the PGDM course namely "Elective Basket 1" allowing you to choose from a wide range of cross disciplinary subjects and design your course structure, that enables you to develop multi skills and multi task.

Placements:

MITSDE can assist you in placements by sending you regular mails on

  • Status of current job market and trends
  • Opportunities available in the market
  • Frequently asked interview questions
  • Interviews Tips
  • Guiding you on resume building
why MITSDE?
mitsde-marketing

About Course

  • The PG Diploma in Marketing Management course trains you in product development and design, brand and product management, marketing services, managing customer and business relationships, franchising. The course also introduces and equips you with concepts of ever-evolving digital marketing. It involves marketing mainly on the internet, mobile phones, and display advertising.
  • The PG Diploma in Business Administration course from MITSDE is renowned for its pioneering approach and curriculum design. Tailored to cater to the distinctive needs and time constraints of enthusiastic freshers and busy professionals alike, the flexible and insightful course is formulated in accordance with the latest trends in marketing and branding.

Post Graduate Diploma in Management - Marketing
(PGDM in Marketing Management)



Course Structure

Code Subject Credits
S1C01 Principles of Management 4
S1C02 Indian Economy and Policy 4
S1C03 Business Communication 4
S1C15 Accounting for Managers 4
S1C05 Marketing Management 4
S1C06 Legal and Business Environment (Micro and Macro) 4
Total Credits- 24
Code Subject Credits
S2C07 Management Information System 4
S2C08 Human Resource Management 4
S2C09 Research Methodology and Management Decision 4
S2C10 Strategic Management 4
S2C11 Business Analytics 4
S2C16 Financial Management 4
Total Credits- 24
Code Subject Credits
S3C13 Project Management 4
S0W01 Digital Marketing 4
S3W05 Integrated Marketing Communication 4
S3W06 Product and Brand Management 4
PWMI1 Project Work 6
- Elective Basket (Select Any One) 4
Elective Basket (Select Any One)
S3EL1 Business Ethics and Corporate Social Responsibility 4
S3EL2 Marketing of Financial Services 4
S3El5 Social Media Marketing 4
Total Credits- 26

Total Cumulative Credits- 74
Note:
  • The above course curriculum is subject to revision as per AICTE guidelines from time to time and as per industry updates.
  • Exams would be conducted during the January and July exam cycles.
  • Student will have to submit two assignments for each subject.
  • Examinations carry 70% and assignments carry 30% weightage (passing criteria for both exam / assignments is 50/100).

Post Graduate Diploma in Management (Executive) - Strategic Marketing Management
(PGDM Executive in Strategic Marketing Management)



Course Structure


Code Subject Credits
S1C01 Essentials of Business Management 4
S1C06 Legal Aspects of Business 4
S1C02 Strategic Management 4
S2C07 Management Information System 4
S1C02 Business Analytics 4
S1C02 Project Management 4
Total Credits- 24
Code Subject Credits
S2C16 Marketing Management 4
S2C09 Research Methodology and Management Decision 4
S2C08 Services Marketing 4
S2C09 Integrated Marketing Communication 4
S2C10 Product and Brand Management 4
S2C11 Marketing Analytics 4
Total Credits- 24
S.No. Subject Credits
1 Desk Research 2
2 Project Work 4
Total Credits- 6

Total Cumulative Credits- 56
Note:
  • The above course curriculum is subject to revision as per AICTE guidelines from time to time and as per industry updates.
  • Exams would be conducted during the January and July exam cycles.
  • Student will have to submit two assignments for each subject.
  • Examinations carry 70% and assignments carry 30% weightage (passing criteria for both exam / assignments is 50/100).

MIT School of Distance Education (MITSDE) is an integral constituent of MAEER's MIT Pune, established in the year 2008. MAEER's MIT was founded in the year 1983 by Dr. Vishwanath D. Karad, (Founder, Executive President & Managing Trustee) along with the collective efforts of many educationists, scientists and social thinkers. MIT is among the first in professional education offering academic programs at more than 72 institutions and 4 universities across India.

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Post Graduate Diploma in Business Administration- Marketing
(PGDBA in Marketing Management)



Course Structure


Code Subject Credits
S1C01 Principles of Management 4
S1C02 Indian Economy and Policy 4
S1C03 Business Communication 4
S1C04 Financial Accounting & Analysis 4
S1C05 Marketing Management 4
S1C06 Legal and Business Environment (Micro and Macro) 4
Total Credits- 24
Code Subject Credits
S2C07 Management Information System 4
S2C08 Human Resource Management 4
S2C09 Research Methodology and Management Decision 4
S2C10 Strategic Management 4
S2C11 Business Analytics 4
S2C16 Financial Management 4
Total Credits- 24
Code Subject Credits
S3C13 Project Management 4
S0W01 Digital Marketing 4
S3W05 Integrated Marketing Communication 4
S3W06 Product and Brand Management 4
PWMI1 Project Work 6
- Elective Basket (Select Any One) 4
Elective Basket (Select Any One)
S3EL1 Business Ethics and Corporate Social Responsibility 4
S3EL2 Marketing of Financial Services 4
S3El5 Social Media Marketing 4
Total Credits- 26
Code Subject Credits
S4C14 International Business 4
S4W31 Sales Management 4
S0W15 Retail Management 4
S4M14 Services Marketing 4
PWMJ2 Project Work 8
- Elective Basket (Select Any One) 4
Elective Basket (Select Any One)
S3EL1 HR Analytics 4
S3EL2 Marketing Analytics 4
S3El5 Predictive Modeling 4
Total Credits- 28

Total Cumulative Credits- 102
Note:
  • The above course curriculum is subject to revision as per AICTE guidelines from time to time and as per industry updates.
  • Exams would be conducted during the January and July exam cycles.
  • Student will have to submit two assignments for each subject.
  • Examinations carry 70% and assignments carry 30% weightage (passing criteria for both exam / assignments is 50/100).

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  • MIT SCHOOL OF DISTANCE EDUCATION
    MIT Alandi Campus, Moshi-Alandi Road,
    Opposite To Gajanan Maharaj Sansthan,
    Alandi-412105, Pune, Maharashtra (India).
  • 9112-207-207, 9028-258-800
  • admissions@mitsde.com

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